I take no credit for the next set of facts. This is reposted from an excellent post here
19 Fascinating Statistics That Make the Case for Using Visual Content in Your Marketing
6) Visual content drives engagement. In fact, just one month after the introduction of Facebook timeline for brands, visual content — photos and videos — saw a 65% increase in engagement. (Source: Simply Measured) Tweet This Stat!
8) 37% of Pinterest account holders log in a few times every week; 28% said they log in a few times a month; 15% log in once daily; 10% log in numerous times a day. (Source: PriceGrabber)Tweet This Stat!
12) 85% of the US internet audience watches videos online. The 25-34 age group watches the most online videos, and adult males spend 40% more time watching videos on the internet than females. (Sources: comScore and Nielsen) Tweet This Stat!
17) 25 million smartphone users stream 4 hours of mobile video per month. 75% of smartphone users watch videos on their phones, 26% of whom use video at least once a day. (Sources:Ooyala and Ipsos) Tweet This Stat!
Have you had success using visual content? Share the ways you’re integrating visual content into your marketing strategy in the comments!
Image credit: Pink Sherbet Photography
I am offering a free series of lessons and challenges to help people understand the importance of using images in social media. Notice how very important the images were in telling the above story.
Anyone can add images to their blog posts. There is no need for one to be an artist. Everyone can use Google Images, and enhance all of your social media with them. Follow me for awhile, and I’ll tell you how to do that.
Join my Free 6-Word Memoir with Images Challenges. You do not need to be a writer OR an artist to do that:
Join the Challenge Here:
Keep in mind that you can use images found in Google Images
Everyone can be an author and an illustrator
In a few days, I’ll show you how to find some free images that you can feel sure are copyright free; but for now, let’s just play around. The worst that can happen is that someone can just ask you to get another image.